This position will be located at St. Clare Hospital in Fenton
The Public Relations Consultant supports the market's public relations strategy, while facilitating market deployment of internal communications (news articles, newsletters, executive speeches, website and social media content); communications activities, including public relations and media relations; and marketing initiatives. Identifies key audiences in the market and determines the appropriate ways to communicate with them to achieve Public Relations goals.
Writes feature stories to pitch to the media and arranges interviews under quick deadlines to meet the requirements of media when contacted for stories.
Writes timely health stories for use online, both internally and externally.
Responsible for writing MyNews articles and sending internal newsletters to employees and physicians.
Works with the internal SSM Health communications team, leadership, Human Resources and other groups to craft local internal communications.
Serves as local/lead media representative during times of crisis communication as needed.
Serves as SSM Health representative with the media as needed.
Works with local staff to identify media opportunities and then pitches those stories to key media contacts in the market to help achieve system media relations goals.
Arranges interviews under quick deadlines to meet the requirements of the media when contacted for stories.
Ensures the internal communications and external public relations needs of local marketing and strategy teams are met.
Assists in the writing of executive speeches and other communication as needed.
Posts local event photos, news and recognitions to social media.
Organizes hospital participation in community events; works to engage staff to be SSM Health ambassadors in the community; attends dinners and special community events; and supports key partnerships with community organizations.
Develops community relations plans to increase awareness and usage of SSM services.
Monitors the success of initiatives and continually improve results.
Works with the local Community Health Needs Assessment team to ensure we are providing useful community benefits to the local market.
Ensures logo and color palette usage are consistent with corporate and regional standards.
Strong interpersonal and communication skills are required for this position.
Bachelor's degree in public relations, communications, or related field required
4 to 6 years of public relations, community relations, journalism, or media relations required
Proficient with computer skills, including Microsoft Office, SharePoint, and social media
Internal Number: 17009279
About SSM Health
You’ve known us as many names throughout St. Louis, and now, we’re bringing our hospitals, doctors, home care and other services together under one name – SSM Health. With seven hospitals, 350+ physicians, more than 40 physician locations and 12,000 employees, we are part of something bigger and better. We’re connected to a wealth of resources, expertise and advance technology to help you, your family and our community live long, healthy lives.
We’ve grown and changed a lot over our 143-year history. Our name may be changing but our mission remains the same