The Human-Computer Interaction Institute is a living laboratory where we investigate the relationship between computer technology, human activity and society. Founded in 1993, the HCII is a place where we work to understand and create technology that harmonizes with and improves human capabilities, goals, and social environments through interdisciplinary research and education in design, computer science, and behavioral and social sciences.
As the Communications Specialist, you will enhance the HCII brand with a focus on increasing the overall visibility and reputation of our degree programs. Under minimal supervision, you will initiate, plan, execute and assess key marketing efforts. This includes both online and offline efforts that will result in building quality relationships with industry partners, our alumni network, and prospective students.
Your primary responsibilities include:
- Deepening engagement with our alumni
- Cultivating a network of interested supporters
- Enhancing our industry partnerships
- Tracking our alumni and industry partners
- Growing the overall reach and effectiveness of our online communications
You will accomplish this through:
- Planning and producing high-quality communications material
- Sharing of notable events/activities through HCII's website, social media, online campaigns, slides, videos, brochures and other collateral
- Producing content including news and research articles, newsletters, social media posts and video campaigns, but may also collaborate with other departments and/or coordinate with external vendors for the procurement of digital content
- Refining and maintaining the key HCII brand elements
- Planning, marketing and managing related events
- Researching and analyzing trends/practices in related departments and educational institutions
You will bring marketing best practices and creativity, an eye for visual aesthetics, and enthusiasm to this role. You are an organized and disciplined marketing manager and will activity seek out new opportunities and initiate and follow through on them for the department's communication strategy for all programs.
- Bachelor's degree in marketing or other relevant field
- 1 to 3 years of experience with online marketing, sales, advertising and/or business development
- Previous university-related experience is preferred
- Demonstrated experience working with content production professionals, including designers, photographers, and printers is preferred
- Demonstrated knowledge of social media tools, Drupal, Adobe Creative Suite (or equivalent design tool), and Microsoft Office Products
- Demonstrated ability working with metrics, analysis, and reporting tools, with the ability to analyze this data and make decisions related to marketing and communication efforts
- Ability to plan and execute effective social media campaigns on multiple platforms, such as Facebook, Twitter, LinkedIn, and YouTube
- Demonstrated ability to review and evaluate design work for quality, consistency and branding
- Willing to travel and attend training programs off-site for professional development
- Ability to work overtime, occasional holidays, and adjust working hours to meet special jobs (i.e. publication deadlines, CSM events, or meetings)
- Weekend, evening hours and travel may occasionally be required for events
- Setting up and overseeing databases such as Ellucian Advance (preferred)
- Strong Excel skills to assist with financial reporting, budgets, and data reporting (preferred)
- Writing and web authoring/editing skills are desirable in assisting in maintaining the HCII website as needed (preferred)
- Knowledge of online survey authoring tools (preferred)
- Experience with video and audio production (preferred)
Please visit Why Carnegie Mellon to learn more about becoming part of an institution inspiring innovations that change the world. http://www.cmu.edu/jobs/why-cmu/index.html.
A listing of employee benefits is available at: http://www.cmu.edu/jobs/benefits-at-a-glance/index.html.
Carnegie Mellon University considers applicants for employment without regard to, and does not discriminate on the basis of, gender, race, protected veteran status, disability, or any other legally protected status.