Director of Development Communications, Faculty of Arts & Sciences (FAS)
March 21, 2018
USA - MA - Cambridge
1. Supervise individuals in roles including writing, content curation, and administrative support, plus a manager overseeing a team of several staff members responsible for project management; including briefs, timelines, resource gathering, partnership with fundraising departments, and responsibility for the final deliverable 2. Leads the assessment of FAS development-wide marketing and communications needs across audiences and channels. In collaboration with fundraising managers, prioritizes fundraising communications needs. FAS Development client-partners include but are not limited to Reunions and Annual Campaigns, Parent Engagement Programs, Office of Gift Planning, FAS Donor Relations, FAS Academic and Development Coordination, and FAS Capital Giving 3. Develops cross-channel and tactical plan to meet FAS fundraising objectives, integrating the direct marketing strategy developed in the Reunion and Annual Campaigns team and keeping in mind the audience and content overlap with University Development and the Harvard Alumni Association 4. Oversees execution of communications plan for FAS Development. 5. Partners with and provides content to the managing director of direct marketing, who is responsible for the direct-response marketing programs associated with the Harvard College Fund, Parents, and Graduate School Fund annual giving. 6. Determines how to share campus news with College alumni. Works with HPAC to develop reactive messaging and talking points for fundraisers to use with alumni in response to Harvard news. Serves as a liaison with the senior communications officer for AA&D in HPAC on media relations matters related to FAS Development, such as gift announcements or announcements of College policies of interest to alumni. Determines whether/how to share FAS news with AA&D staff. Assesses the need for talking points for FAS fundraisers on University topics; drafts and disseminates talking points. 7. Works closely with Academic and Development Coordination, FAS Dean's Office and other administrative units, and HPAC to develop the case for support, messaging, language, and examples that support the fundraising needs of the FAS. Disseminates content to FAS Development, other AA&D departments, and HPAC as needed for sharing through their channels. Reviews and edits content developed by other departments that address FAS fundraising priorities. 8. Identifies and curates Harvard content for FAS Development use. Stays abreast of digital and print media put out by various FAS units. 9. Works with fundraising management to determine messages and collateral materials needed for fundraisers to effectively make the case for support. 10. Determines strategy for FAS content across a variety of print and digital channels. Develops content, writes stories, and writes remarks for senior administrators. Edits content generated by staff. Oversees editorial strategy for flagship communications projects. Develops storyboards for video and multimedia assets. 11. Oversees systems to store and share content and digital assets across FAS Development communications and AA&D/HPAC. 12. Meets with client-partners regularly to provide strategic and tactical guidance on all communications projects, ensuring that all messaging and design achieves client-partners' goals, regardless of scope. 13. Articulates the role of communications in development and measures of success. Determines ways to assess ROI on communications projects and use analytics to inform strategy. 14. Success in this position depends upon interdependent relationships with University Development (UDO), Harvard Alumni Association (HAA), Faculty of Arts and Sciences (FAS) Development, FAS Dean's Office, Graduate School of Arts and Sciences, Harvard College, Athletics, Harvard Paulson School of Engineering and Applied Sciences, and Harvard Public Affairs and Communications (HPAC).
SUMMARY: This full-time exempt position provides informed, donor-oriented marketing communications strategy and support for the Faculty of Arts and Sciences (FAS) in its effort to engage, solicit, and steward alumni, parents, students, and friends. In a decentralized environment where many staff are communicating with alumni and donors, the director serves as the hub of content and content strategy—a compiler and creator of messages and storytelling—and guidance for use in development activities, including marketing materials, proposals, event communications, and on-site collateral, newsletters, and volunteer and fundraiser education materials.
The FAS Development effort is large and varied: from an annual fund to gift planning to principal gifts fundraising, leveraging a broad volunteer corps. This position is the principal strategist charged with discerning, defining, and directing resources toward marketing and communications that accomplish fundraising objectives.
This position develops a communications plan for FAS Development that is informed by the Harvard College Fund's direct marketing plan and in close partnership with fundraising management. This position will provide messaging and stories to those departments responsible for direct marketing, broad solicitation, and individual high-end gift proposals.
The director will supervise individuals in roles including writing, content curation, and administrative support, plus a manager overseeing a team of several staff members responsible for communications project management.
In addition to excellent client management skills and communications judgment, this position requires the ability to lead by influence, build consensus, and engage with tough questions productively. Web and interactive media experience and a solid understanding of communications needs and practices in the higher education sector are essential. The director must have the ability to build strong relationships, work independently, make decisions, maintain confidentiality, multitask, organize, and prioritize while maintaining high standards in a high-volume environment.
Please include a cover letter with your application.
Skills testing may be a component of the interview process for this position.
The department of Alumni Affairs and Development at Harvard University is committed to diversity. We welcome applicants who bring varied experience, thought, and practice to the department's mission to maintain and enhance an engaged community of alumni and friends worldwide and to lead the University's fundraising efforts.
Harvard University Benefits Package Vacation/Sick/Personal/Holidays: Harvard offers 3 (union roles) - 4 (exempt) weeks paid vacation, a paid holiday break between Christmas and New Year's Day, 12 paid sick days, 11.5 paid holidays, and 3 paid personal days each year. Medical/Dental/Vision Benefit: Harvard offers a variety of excellent medical, dental, and vision plans which all begin on the first day of employment. Retirement: University-funded retirement plan with full vesting after 3 years of service. Tuition Assistance Program: Competitive tuition assistance program, $40 per class at the Harvard Extension School and discounted study options through participating Harvard Graduate Schools. Transportation: Harvard offers a 50% discounted MBTA pass as well as parking options to assist employees in their daily commute to campus. Wellness Options: Harvard offers programs and classes at little or no cost, including stress management, massages, nutrition, meditation, and complimentary health services. There are also fee-based athletic facility memberships available at various locations around the university for employees.
Salary Grade: 060
Union: 00 - Non Union, Exempt or Temporary
1. Bachelor's degree from an accredited university required. 2. Minimum of 10 or more years of communications experience, preferably in a higher education environment.
1. Must have excellent computer skills, with MAC proficiency preferred. Knowledge of Adobe InDesign, Microsoft Project, PowerPoint, Excel, and HTML highly desired. Must have a willingness and ability to learn these programs.
2. Knowledge of utilizing the web and interactive media for marketing communications purposes highly desired.
3. Knowledge of marketing analytics highly desired.
4. Knowledge of fundraising goals and techniques preferred. Willingness to learn required.
5. Must complete a six-month University probationary period. Must maintain an excellent attendance record.
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Internal Number: 45193BR
About Harvard University
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.