The Associate Director of Media Relations, UChicago Sciences drives strategic media coverage to increase public understanding of scientific discovery, innovation, and impact across the University and in collaboration with our national laboratories.
The Associate Director reports to the Director of Media Relations and works with senior staff members from University Communications. This role provides strategic media support and maintains regular contact with international, national, local and trade media for stories about science and innovation that the University and our national laboratories seek to bring to wider or defined audiences.
This individual will be an experienced media professional who is passionate about moving forward stories about UChicagoâ™s cutting-edge science and innovation with reporters, producers, editors and other media contacts, finding new ways to tell the huge volume of interesting stories. The work will focus on priorities and core messages including UChicagoâ™s scientific eminence, legacy of scientific leadership, distinct approach to science, and solutions-focused approach to innovation.
Develop a media relations strategy to increase positive perception and to drive visibility and media coverage for UChicago Sciences priorities and initiatives
Measurably drive awareness and understanding of key UChicago messages and understanding among target audiences
Maintain and enhance relationships with key members of the mainstream, trade, and higher education media, including but not limited to reporters, editors, producers, bloggers, and other influencers. Identify and foster media relationships to pitch stories and to arrange interviews with science experts
Develop and pitch creative, trending story angles to media including but not limited to showcasing UChicagoâ™s scientific faculty, staff, and students, research, eminence and recognition, as well as programs and events that differentiate UChicago Sciences
Build a calendar of media opportunities and outreach
Collaborate closely with content team to identify experts who can address emerging issues in the news; generate profiles that reinforce the distinctly UChicago approach
Serve as a trusted media advisor for senior science leadership
In partnership with the Associate Vice President for Media and Public Affairs, develop issues/crisis media statements if needed within content area
Stay current with trends and relevant issues in science and within higher education and industry
Coordinate with the University digital and social media team to produce integrated outreach plans across multiple channels, including earned media, owned media, social media and paid media
Collaborate in strategic planning to create focused and effective media campaigns
Media train faculty, students, and staff
Proactively monitor daily media and social media coverage
Track, distribute and assess results of media coverage utilizing media research and monitoring services
Demonstrated ability to build and manage a team
Excellent news judgment
Excellent interpersonal communication skills
Education, Experience, and Certifications:
Bachelor's degree required.
At least seven years of experience in media relations and/or journalism are required
Extensive experience working with media in print, broadcast and other platforms
Familiarity with issues in higher education and/or sciences preferred
All required documents must be submitted to be considered for this position
Resume, Cover Letter, and Reference list
NOTE: When applying, all required documents MUST be uploaded under the Resume/CV section of the application
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Staff Job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via the Applicant Inquiry Form.
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Internal Number: JR01200
About University of Chicago
One of the world's premier academic and research institutions, the University of Chicago has driven new ways of thinking since our 1890 founding. Today, UChicago is an intellectual destination that draws inspired scholars to our Hyde Park and international campuses, keeping UChicago at the nexus of ideas that challenge and change the world.