The Cornell Cooperative Extension Orange County Communications Coordinator is responsible for the implementation of coordinated public relations, marketing, and mass media efforts for individual programs and the Association overall. The Communications Coordinator may provide input to planning and strategic communications/marketing efforts. This position involves diversified duties requiring knowledge of marketing, public relations, desktop publishing and website software. The Communications Coordinator serves as part of the program support team under the direction of the Association Communications Manager to provide the Association with graphics support services including design and layout work of all types of print media, along with preparing print plates working with the Association Printer to ensure efficient print room scheduling and operation. The Communications Coordinator acts as liaison to all media contacts and serves as backup to the Communications Manager.
Associate's Degree or Equivalent Education. GED/High School Diploma plus 1 year transferrable program/functional experience may substitute for educational component.
Four years of experience in marketing, desktop publishing, communications, design or similar field.
Demonstrated proficiency working on PC and with multiple widows-based software and hardware technologies including Microsoft products such as, but not limited to, Outlook, Access, Word, Excel, Publisher, Adobe products including InDesign, Photoshop Illustrator, Acrobat.
Demonstrated ability to communicate effectively through oral, written and visual channels using traditional educational tools, as well as electronic technology (e.g. video, audio, web, etc.)
Experience in using social media (Facebook, Twitter, etc.) and QR code generating in a professional setting for PR and marketing purposes.
Ability to design and technically execute creative, dynamic and interactive user-friendly web pages.
Ability to work independently, make independent decisions, delegate tasks and attend to details.
Ability to organize workload, handle administrative detail, work under pressure and establish priorities according to Association requirements.
Ability to display commitment to and enthusiasm for the mission of CCE.
Ability to work as a member of team and maintain satisfactory working relationships with others including the public; excellent human relations skills.
Ability to maintain a positive and professional attitude and appearance. Maintain a positive public image of CCE when dealing with clients, volunteers, and committee members.
Must be able to transport marketing supplies and equipment to multiple program sites as needed.
Ability to meet travel requirements associated with this position.
Ability to meet acceptable background check standard and motor vehicle check, as required.
Ability to work flexible hours which may include evenings and/or weekends, as appropriate.
Demonstrated marketing and design abilities for effective branding and communications.
Creative and innovative approaches to marketing a community-based not-for-profit organization's educational image and products.
Ability to initiate, plan, organize, implement and evaluate informal and formal marketing and public relations programs addressing diverse audiences.
In-depth knowledge of marketing and media methods.
Demonstrated ability to create and maintain complex and unique databases of information.
Direction - 5%
May provide moderately complex administrative tasks in planning for communication and marketing efforts for the Association and its programs and events.
Assist in planning effective strategic external and internal communication efforts and marketing efforts. Make recommendations to supervisor and/or Executive Director for strengthening and improving the marketing plans.
Plan mass media efforts and utilize good marketing strategies to generate appropriate public image and messaging.
May provide input into communications budgeting and feasibility of program communication goals.
Management - 25%
Provide substantial moderately complex administrative tasks to guide the implementation of communications strategies, both program specific and association-wide ensuring all media and PR products comply with Cornell University Style/Brand requirements, Association imaging/branding strategies and federal compliance (EEO statements, etc.).
May provide moderately complex administrative management support to the overall organization.
Manage marketing of Cornell Cooperative Extension appropriately in the various existing directories of organizations and agencies.
Coordination/Operation - 65%
Provide substantial moderately complex administrative tasks in implementing communication and marketing plans including, Annual Reports, Newsletters, Social Media communications (Facebook, Twitter, and Website), press releases, public relations and event marketing and fund raising marketing/communications.
Ensure that website/social media content contains current and timely news and information.
Support educator staff with preparation of program brochures and fliers suggesting graphics illustration and text, as well as general Association brochures and displays with supervisor guidance. Act as production and marketing resource for staff.
Maintain Association exhibits and provides coordination for displays and represent the Association at community events such as promotions, fairs, etc., as directed.
Under guidance of supervisor, serve as liaison with community organizations for marketing and communications.
Under guidance of supervisor, accomplish financial goals related to communications, primarily focused on budgeting.
Maintain database of and network with media and marketing contacts to be informed of CCE programs and events.
Assist the Association printer regarding the use of types of paper and colored inks, prepare plates and the graphics schedule to accommodate the needs to achieve a more efficient print room operation.
Provide backup to the Association Communications Manager as needed.
Professional Improvement - 5%
In cooperation with Supervisor and/or Executive Director, jointly develop and pursue a professional development plan as a means to increase competencies relative to position accountabilities and to address changes and Association priorities.
Collaborate in activities that are in general support of Cornell Cooperative Extension and perform other duties as assigned.
Health and Safety - Applied to all duties and functions.
Support the Association to maintain a safe working environment.
Be familiar with and strive to follow any applicable federal, state, local regulations, Association health and safety policy/procedure/requirement and standard.
Act proactively to prevent accidents/injuries and communicate hazards to supervisors when identified.
EEO/EPO and Policy - Applied to all duties and functions.
Appreciate and embrace diversity in all interactions with clientele, staff, volunteers and the public.
Assist the Cornell Cooperative Extension system in reaching out to diverse audiences.
Aware of, and adheres to, established Cornell Cooperative Extension Association of Orange County policies, procedures and Cornell Cooperative Extension Skills for Success.
Contribute to the overall success of the organization by performing all assigned duties in a professional, timely and accurate manner.
This is a full time, 37.5 hours per week, non-exempt position. Compensation paid at the rate of $18.54 per hour. Excellent benefits, based on eligibility, including:
Vacation, Sick and Personal time
NYS Health Insurance Program (including Dental Insurance)
Long-term Disability Insurance
Voluntary Tax Deferred Annuity
Voluntary Flexible Spending Accounts
Voluntary Group Universal Life Insurance
Voluntary Personal Accidental Insurance
Voluntary Legal Plan Insurance
Voluntary Long Term Care Insurance
Voluntary Auto and Homeowner's Insurance
Voluntary Pet Insurance
Voluntary New York's College Savings Program
How To Apply: Applicants (including current employees of other Cornell Cooperative Extension Associations) must apply online through the APPLY button in this job posting. Current employees of Cornell Cooperative Extension of Orange County are considered internal applicants and must apply online through their Workday account which may be accessed here: http://workday.cornell.edu/
All applicants are requested to submit a cover letter, resume and indicate three individuals who may be contacted as a reference. Please consider indicating in your application all information you feel would be helpful for selection committee members to know. Once the application is submitted you will NOT be able to change your submission or add attachments. Be sure that you have followed all directions and requirements listed in the job posting. For instructions, visit:
All applications must be received on-line by August 14, 2018. Position closing dates may change based on Association needs.
No relocation or VISA Sponsorship available.
The Association may make reasonable accommodations to enable applicants to participate in the hiring process and employees to perform the essential functions of their job. If you require an accommodation so you may participate in the selection process you are encouraged to contact Cornell Cooperative Extension Administrative Systems at (607) 255-2117, or via email at: firstname.lastname@example.org.
For additional questions please contact Leah Cadwallader, Regional Human Resources Manager, e-mail LC267@cornell.edu or (845) 340-3990x314.
Association Communication Coordinator
Pay Rate Type:
Number of Openings:
Cornell Cooperative Extension is a collaboration among Cornell University, the United States Department of Agriculture, the State of New York, and the residents of New York State. Per NYS Law, county and regional extension service associations are subordinate government agencies. This employment opportunity is with the entities listed and not with Cornell University.
Cornell Cooperative Extension is an employer and educator recognized for valuing AA/EEO, Protected Veterans, and Individuals with Disabilities. Individuals who bring a diverse perspective and are support of diversity are strongly encouraged to apply.
Internal Number: WDR-00015856
About Cornell University
In 1865, Ezra Cornell founded an institution "where any person can find instruction in any study." From the beginning, all students were welcome, regardless of race, gender, ideology, or socioeconomic status. Today, we invite you to join our talented and diverse students and accessible faculty who, together, form a living and learning community unmatched in its breadth of opportunities.Cornell University's college, schools, and other academic units offer more than 4,000 courses, 70 undergraduate majors, 93 graduate fields of study, undergraduate and advanced degrees, and continuing education and outreach programs.