Senior Social Media Specialist 4053BR Marketing and Communications Marketing and Communications
Professional Area: Employment Category: Fulltime Staff Job Function:Wage Band: 117A
Department/College Description The University Communications team is a creative, fast-paced, and high-volume group under RITs Division of Marketing and Communications serving the marketing, branding, news, and other communication needs of RIT.
Detailed Job Description Reporting to the Director of Social Media, the Sr. Social Media Specialist will be an integral part of RIT's growing social media team. He/she will help to tell the story of RIT as we journey toward being one of the nation's preeminent universities. As a Top 100 research university, RIT has a social media audience that numbers in the hundreds of thousands, and we're looking to expand our worldwide awareness.
The Sr. Social Media Specialist helps to develop RIT's social media strategy and contributes to the day-to-day activities on a variety of social media platforms. She/he will use management tools, content calendars, and analytics to help tell RIT's story on social media and coordinate with other social media presences across campus. An ideal candidate will be capable of uncovering new ways to make content work smarter and be more personally relatable for our key constituents, has a passion and facility for communicating online, and the ability to help to manage the university's flagship social media accounts. He/she must be creative, organized, detail oriented, level headed, calm demeanor, possess a customer service attitude, sound judgement, willingness to learn, and be able to work independently in a demanding, fast-paced office setting. Strong interpersonal and communications skills are a must, as this position will be working closely with staff, students, administrators, faculty, and more.
Required Minimum Qualifications
3 to 5 years of experience managing social media accounts with thousands of followers is required.
Experience managing social media in higher education is preferred.
Strong writing and communication skills
In depth knowledge of social media platforms such as Facebook, Instagram, Twitter, YouTube, Snapchat, LinkedIn, and more
Experience with performance analytics
Experience with social media advertising
Knowledge of trends, best practices, and technology in social media, digital engagement, and content creation and marketing
Able to demonstrate a knowledge of social media customer service
A willingness to be learning everyday
A Bachelor's degree in Communications or related field, or equivalent experience is required
Required Application Documents Cover Letter, Curriculum Vitae or Resume, Portfolio of Work
Additional Details The hiring process for this position may require a criminal background check and/or motor vehicle records check. Any verbal or written offer made is contingent on satisfactory results, as determined by Human Resources.RIT does not discriminate. RIT promotes and values diversity, pluralism and inclusion in the work place. RIT provides equal opportunity to all qualified individuals and does not discriminate on the basis of race, color, creed, age, marital status, sex, gender, religion, sexual orientation, gender identity, gender expression, national origin, veteran status or disability in its hiring, admissions, educational programs and activities.RIT provides reasonable accommodations to applicants with disabilities under the Rehabilitation Act, the Americans with Disabilities Act, the New York Human Rights Law, or similar applicable law. If you need reasonable accommodation for any part of the application and hiring process, and you wish to discuss potential accommodations related to your application for employment at RIT, please contact the Human Resources office at 585-475-2424 or email your request to Careers@rit.edu.
Rochester Institute of Technology, the 10th largest private university in the U.S., is among the worlds leading technological universities. Its 18,000 undergraduate and graduate students from all 50 states and more than 100 countries are enrolled in over 200 academic programs, including 7 interdisciplinary Ph.D. programs. A pioneer in experiential education, RIT was the first to offer undergraduate degree programs in biotechnology, information technology, software engineering, and microelectronic engineering. As home to the National Technical Institute for the Deaf, the university offers unparalleled academic opportunities and services for the deaf and hard-of-hearing. Founded in 1829, RIT has 115,000 alumni throughout the United States and around the world. RIT has been named by the Chronicle of Higher Education as one of the Great Colleges to Work For. RIT is a National Science Foundation ADVANCE Institutional Transformation site, and is responsive to the needs of dual-career couples through the Upstate NY Higher Education Recruitment Consortium. For more information, visit www.rit.edu/overview/rankings-and-recognition and www.rit.edu.
As a member of the RIT community employees receive a well-balanced benefits package that offers a variety of choices and access to additional employment advantages. These benefits, combined with an employees pay, provide a total compensation package that can be tailored to meet your needs. More on RITs Benefits, Health & Wellness program can be found at: https://www.rit.edu/fa/humanresources/content/benefits-health-and-wellness
RIT does not discriminate. RIT is an equal opportunity employer that promotes and values diversity, pluralism, and inclusion. For more information or inquiries, please visit RIT/TitleIX or the U.S. Department of Education at ED.Gov
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THE UNIVERSITY AND ROCHESTER COMMUNITY:
RIT is a national leader in professional and career-oriented education. Talented, ambitious, and creative students of all cultures and backgrounds from all 50 states and more than 100 countries have chosen to attend RIT. Founded in 1829, Rochester Institute of Technology is a privately endowed, coeducational university with nine colleges emphasizing career education and experiential learning. With approximately 15,000 undergraduates and 2,900 graduate students, RIT is one of the largest private universities in the nation. RIT offers a rich array of degree programs in engineering, science, business, and the arts, and is home to the National Technical Institute for the Deaf. RIT has been honored by The Chronicle of Higher Education as one of the “Great Colleges to Work For” for four years. RIT is responsive to the needs of dual-career couples by our membership in the Upstate NY HERC.
Rochester, situated between Lake Ontario and the Finger Lakes region, is the 79th largest city in the United States and the third largest metropolitan area in New York State. The Greater Rochester region, which is home to over one million people, is rich in cul...tural and ethnic diversity, with a population comprised of approximately 16% African and Latin Americans and another 7% of international origin. It is also home to the largest deaf community per capita in the U.S. Rochester ranks 3rd among the best metropolitan regions for “raising a family" by Forbes Magazine; 6th among 379 metropolitan areas as “Best Places to Live in America” by Places Rated Almanac; 1st in Expansion Management Magazine’s ranking of metropolitan areas having the best “quality of life in the nation”; and is among Essence Magazine’s “Top 10 Cities for Black Families.”