Community Impact Newspaper is looking for a dynamic leader to set the editorial groundwork for our digital innovation. Our new Digital Editorial Director will help build a self-sustaining product that helps ensure Community Impact's presence as a daily news leader between the monthly print editions.
Imagine working in a digital innovation role for a news company that doesn't focus on building reader revenue. We simply want to build a great digital product and inform citizens. Because we already have a profitable and sustaining print product (yes, you read that right), we don't need a digital bailout. But we do believe we can build a great digital product to match our high-quality newspaper, and the Digital Editorial Director will be given the time, resources and encouragement needed to make that happen.
We have a website that's been recognized by Editor & Publisher for its quality, and now we need someone to take that same quality content and innovate the product to match the needs of our readers and advertising clients.
Lead our company's approach to our digital editorial innovation. This includes working with executive leadership to fill out the missing parts of our vision, recruiting the best in the business to execute on the vision, and participating in the rewards of making the vision a reality.
Communicate the editorial strategy to stakeholders throughout the company, including the editorial team, design team, development team, and sales team. And work collaboratively with these departments to help realize the digital business strategy.
Be willing to roll up your sleeves and do any job required to execute the vision. We are viewing this new initiative as a startup that has the resources of an established media brand but wants to build something that will last 100 years or more. This means the ideal candidate is willing to do the following:
Adapt print content for the web, applying advanced digital design elements and interactive visuals to select stories that are worthy of elevating
Work with editorial staff to ensure accuracy and consistency of digital content
Oversee the routine posting and scheduling of content, including a willingness to write copy for digital production as needed
Optimize digital content for traffic and SEO, including training to help direct editorial staffers on how to help in this effort
Monitor and analyze web traffic performance and website health
Provide digital support and guidance to staff and file CMS support tickets as needed
Stay up to date with best-in-class industry tools and vendors
You tell us! We expect someone to bring a lot of innovative, content-driven ideas that we have not yet considered
Community Impact Newspaper is the fastest growing local news organization in the United States. We are a family-owned, privately held organization that is committed to our mission and our values. We believe in the importance of local news, the importance of company culture, and the belief that we are here to accomplish something great.
Community Impact Newspaper has 33 editions serving with over 2.7 million in circulation in Austin, Houston, Dallas, Nashville, and soon in Atlanta. Our approach to local journalism, design standards, and our commitment to our customer's success is unmatched in the news industry.
Our company has set a high standard for what a successful print operation looks like during a time of digital upheaval in the industry. Now we are prepared to build a team that will set the same high standards in our approach to digital local news.
Who We're Looking For
Five-plus years of experience assigning and editing stories for a daily website
Deeply involved with the digital news business and ready to be a national leader in the future of digital news
Demonstrated success building or being in a key role developing innovative digital products and platforms
Experience using and managing a content management system (CMS) as well as other content-related digital tools. Bonus if prior CMS experience involves working with PHP websites.
Savvy at social media and knowledgeable about social sending and audience listening tools, such as Social News Desk and Crowdtangle
Ability to navigate, translate and summarize findings from analytics tools such as Google Analytics and Parse.ly. Help make key content and business decisions based on findings from these tools.
Experience with multimedia platforms that help produce online slideshows, video presentations and other interactive visuals. This could include paid products found in Adobe Creative Cloud products and free "cool tools" such as Flourish
Excellent writing and editing skills
A team player and a team builder. Demonstrated ability to recruit talent, retain talent, inspire talent, and develop talent.
Experience at a startup operation is preferred
An ability to work independently and collaboratively.
College degree, preferably in journalism or related field/experience
About Community Impact Newspaper
Community Impact Newspaper is vested in the communities we serve and has dedicated reporters in each community who attend city council and school board meetings. We are among the first to report on local business, transportation, education and health care. Our staff serve on chamber boards, volunteer with nonprofits and are involved in our communities to make them a better place to live and work.
Owners John and Jennifer Garrett launched the first edition of Community Impact Newspaper in 2005 with three full-time employees covering Round Rock and Pflugerville. Now, Community Impact Newspaper distributes hyperlocal news and information to millions of local residents and business owners each day online and monthly by mail.