Whittier College is an independent, four-year Liberal Arts College distinguished by its small size (1600 undergraduates) and a nationally-recognized liberal arts program.Whittier College has a history of strong and innovative interdisciplinary programs and a diverse student body.The College is ideally situated in the scenic hills eighteen miles east of downtown Los Angeles.
Associate Director for Digital Communications The Marketing and Communications office at Whittier College seeks an Associate Director for Digital Communications. Reporting to the Associate Vice President of Marketing and Communications, the Associate Director of Digital Communications (ADDC) will oversee the day-to-day editorial and digital content operations for the college website, email marketing campaigns, and social media channels. They will be a key player in the drafting and execution of a tactical plan for appropriate content identification, collection, and presentation, as well as in the development/establishment of related web policies and standards, to ensure clear and consistent delivery of key messaging and brand awareness among all constituency groups. Subsequently, the ADDC will generate high-quality, compelling, and customized web content for academic and administrative departments to further ensure the College's primary web presence remains fresh and market-current, and consistently delivers up-to-date information to all constituencies through all resource-feasible social media channels.
The ADDC will also provide consultation and training for the continuing development and maintenance of Whittier College's web content, recommend new web tools and approaches to support the institution's strategic objectives, as well as work to support and enhance the programs and mission of Whittier College in general, and the Office of Advancement in particular.
Hours: Monday - Friday, 40 hours per week Exempt Status: TBD Full Time/Part Time status: Full Time Salary Range: $50,000-$55,000; Salary will commensurate with experience, skills, and knowledge.
Reports to: Associate Vice President, Marketing and Communications
Location/Department: Whittier College (Main Campus)/ Marketing and Communications
Responsibilities: Web Related
Research, interview, and write feature stories, briefs, and profiles on constituencies to add value to news page, departmental sites, alumni pages, etc. Update news on departmental pages, as appropriate.
Develop and edit multi-media content as needed, including photos, videos, and audio files.
Convert/edit existing drafted or published articles, stories, or press releases into web-friendly formats, and convert web items for print publication in The Rock magazine, the alumni online community, or other platforms, as identified by AVP of Marketing and Communications.
Serve as an assistant editor of The Rock and update the magazine website as needed.
Oversee master public events calendar on the Whittier College website.
Take the lead in developing and posting web policies as needed.
Review, collaborate, and take lead in execution of all client requests related to content, including multimedia requests and other content tools (e.g., blogging), in consultation with AVP of Marketing and Communications.
Collaborating with the Director of Marketing, take lead or participate in the ongoing production of specific web and online projects, meeting quality standards, technical requirements, and best practices, including optimizing graphics, building and updating pages within CMS; selecting appropriate imagery from an approved pool; testing and assuring cross-browser and cross-platform quality; ensuring consistency and effectiveness of presentation for all elements on webpages.
Development of 52-week editorial calendar to manage the production of consistent and quality content for the College's social media channels. Messaging will be driven by the goals and needs of PR and other campus constituencies throughout the year (promotion of activities, events, programs, etc.) and strategically posted and cross-linked (when appropriate) on the College's blogs, Twitter, Facebook pages/groups, LinkedIn, Instagram, YouTube, and other relevant accounts.
Create and curate content for the College's social media channels.
Collect and analyze metrics for the College's social media channels.
Coordinate the campus-wide Social Media Committee for the purpose of coordinating social media messages for the College's four primary social media streams.
Co-supervise a team of student editorial interns that will assist with creation of content for the web, The Rock, and other digital and print publications.
Work with other offices on campus to produce appropriate graphics and content for selected internal (my.whittier.edu) and external sites.
Provides support in the planning, staffing, and successful execution of key major special events, namely Orientation, Homecoming, and Commencement. Other duties as assigned.
Position Specifications and Requirements: Previous Experience: 3-5 years' professional experience in website/web content development, journalism, or related field. Experience in higher education environment preferred.
Knowledge and Education: Superior skills in writing for web, editing, interviewing, and oral presentation are required, as is basic familiarity with editorial standards. Experience with multi-media content production/editing for web a plus. Creativity, initiative, the ability to juggle multiple projects with minimal supervision, adaptability, diplomacy, and an understanding of best practices in web and web communications are essential. Familiarity with ADA requirements at state and federal levels, as well as clear understanding of web standards (including IP and copyright laws), usability, and cross-browser platform compatibility a must. Bachelor's degree in a related field (new media, English, journalism, communications, etc.) required.
Application Deadline: Until Filled
The position is based in Whittier, California. To be considered for this position, please submit your cover letter and resume to: firstname.lastname@example.org or mail to Whittier College, Attn: Human Resources Manager, 13406 E Philadelphia Street Whittier, CA 90608. AA/AOE.
Whittier College is an Affirmative Action, Equal Opportunity Employer and does not discriminate against employees or applicants because of race, religion creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, or sexual orientation, or any other characteristic protected by State or Federal Law.
Whittier College is a residential four-year liberal arts institution that prepares students from diverse backgrounds to excel in a complex global society. Through challenging, interactive courses, taught by accomplished professors, students learn to make connections across disciplines, understand cultural perspectives, and integrate learning with practical application. Inspired by a Quaker heritage, the Whittier education equips students to be active citizens and effective communicators who embrace diversity and act with integrity.