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The Harborview Injury Prevention Research Center seeks a part-time, Public Information Specialist to coordinate HIPRC communications, including producing electronic news bulletins, overseeing HIPRC website and digital communications, developing content for bulletins and website, promoting HIPRC injury prevention research activity, using digital analytics to develop a successful communications strategy, and working with UW Medicine Marketing and PR team to respond to external media requests. The Public Information Specialist will interact with all levels of the HIPRC organization, as well as contacts within the University and in the community. This position reports to the HIPRC Program Manager.
Responsibilities: • Coordinate and develop content for communications and messaging (75% of 60%) • Develop strategic communications plan and evaluate implementation (15% of 60%) • Assist with external media coverage (10% of 60%)
This position requires an independent worker with excellent verbal and written communication skills, including competency in interviewing, writing, editing, and proofreading capabilities. The successful candidate must have strong organizational and time management skills and requires an ability to prioritize publication and social media tasks, follow external injury media coverage and publications, and identify potential opportunities for education and community outreach. Familiarity with digital analytics as a tool for strategic communications planning is desirable. Graphics creation and design skills are also desirable. Candidates must be confident in ability to converse with faculty, staff, fellows, community partners, and UW administrators.
The Harborview Injury Prevention and Research Center is a worldwide leader in injury cause and prevention research. Founded in 1985, HIPRC is a multidisciplinary research center supported by the University of Washington School of Medicine and Harborview Medical Center in Seattle. HIPRC faculty and staff are devoted to conducting research, education, and community outreach aimed at diminishing the personal impact of trauma, and broadening the effectiveness of injury prevention and treatment programs regionally and nationally.
HIPRC is a nationally known, respected and influential research center within UW. The PIS serves as a representative of HIPRC and UW in communications with internal and external individuals and organizations. Clear and comprehensive coverage of HIPRC research, education, training and outreach activities serves to enhance potential public and private funding for HIPRC and for UW.
POSITION RESPONSIBILITIES: Communications & Messaging = 75% Promote HIPRC research and community outreach activity:
Write, edit, and produce a weekly electronic bulletin that describes HIPRC media coverage, upcoming events, seminars, workshops, and current injury research news
Produce a quarterly newsletter that includes interviewing faculty and creating charts/graphs
Photograph and promote HIPRC outreach and educational events
Perform photography, videography and graphic design, as needed
Manage the HIPRC website using WordPress
Update website content
Communicate with UW Medicine IT regarding website updates and security
Ensure the faculty/staff lists, publications, and research projects on the website are up-to-date
Manage HIPRC social media accounts, expand followers, and engage with other injury organizations
Develop visual and text outreach messages on specific injury topics
Strategic Communications Planning and Evaluation = 15%
Formulate and oversee an annual communications strategic plan with HIPRC programs and cores, assessing opportunities and evaluating communications needs
Positively interacts with medical, scientific, public health, and communications professionals within HIPRC and across the University to ensure understanding of communications strategies
Develop communications success metrics and share with HIPRC, program and core leadership on a quarterly basis; measure social media and website metrics and other analytics against communications goals to guide priorities
Develop key performance indicators (KPIs)
Follow UW Medicine Web and Marketing standards to ensure HIPRC remains up to date with the current brand standards.
Oversee External Media Coverage = 10%
Track, analyze and collate HIPRC media coverage
Work with UW Medicine Marketing and Communications team
Follow injury topics in the media and create timely messaging
REQUIRED JOB QUALIFICATIONS Education: Bachelor's degree in journalism, communications, English, public health or related discipline Type and Years of Experience: Minimum 2 years of communications experience including:
Writing, interviewing, editing, and proofreading
Drafting reports, news releases, and fact sheets
Developing content for websites and/or newsletter
Other Required Qualifications
Demonstrated knowledge of social media including twitter, blogs, etc.
Ability to prioritize workload, work under deadlines, and manage multiple assignments
Ability to act in professional, diplomatic manner with diverse individuals and groups;
Proficient with Microsoft Office Suite and Adobe Creative Cloud
Ability to quickly learn and apply new or unfamiliar technologies
Demonstrated customer service and ability to work well in a team
Must be self-directed and take independent initiative within scope of position
Must be able to relate to and gain confidence of senior medical academics as well outside media and other communications professionals
Master’s degree in communications, journalism or related field
3 or more years' communications positions of increasing responsibility, complexity and diversity
Demonstrated interest in health, injury prevention, public health, or health education
Experience working in an academic, healthcare environment
Strong background in working with diverse management and employee groups within a large organization is preferred
Candidates with diverse or non-traditional backgrounds
Skills in photography, video production, and graphic design
Familiarity and experience with WordPress
Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Work Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.
Founded in 1861, the University of Washington is one of the oldest public institutions in the west coast and one of the preeminent research universities in the world. The University of Washington is a multi-campus university comprised of three different campuses: Seattle, Tacoma, and Bothell. The Seattle campus is made up of sixteen schools and colleges that serve students ranging from an undergraduate level to a doctoral level. The university is home to world-class libraries, arts, music, drama, and sports, as well as the highest quality medical care in Washington State and a world-class academic medical center. The teaching and research of the University’s many professional schools provide undergraduate and graduate students the education necessary toward achieving an excellence that will serve the state, the region, and the nation. As part of a large and diverse community, the University of Washington serves more students than any other institution in the Northwest.