The Office of Communications serves as the primary information resource for the School. We can help journalists with their print, web, TV, and radio stories by identifying experts for interviews on a wide range of public health topics. We create content for the Harvard T.H. Chan School of Public Health website and other Harvard publications. Our office also writes press releases announcing the latest research and news coming out of the School.
The Senior Digital Content Producer, Social at the Harvard T.H. Chan School of Public Health serves as the day-to-day voice of the School in social media, providing both proactive and responsive communications for an audience of over 600,000 followers. The Senior Digital Content Producer responsible for the development of timely, creative, and compelling content across the School's official social media platforms—including Twitter, Facebook, LinkedIn, Instagram, and YouTube, and any new or future social media networks and initiatives—and executing strategies for maximum impact. As the School's primary storyteller on social media, the Senior Digital Content Producer, Social writes and edits content that builds brand awareness and enhances the School's reputation, while adhering to the School's style guidelines and best practices.
Duties and responsibilities include, but are not limited to, the following:
Translate priorities from the Office of Communications (and, more broadly, the School and Harvard University) into dynamic, compelling social media content
Develop and manage social media strategies that produce measurable, positive results, including conceptualizing and executing creative and original content for social media channels
Develop and maintain a robust and innovative social media calendar that both responds to national and international events and promotes the activities and values of the School
Keep up to date on best practices and trends in social media; recommend new uses of existing platforms and the integration of new social media platforms
Refine, share, and encourage compliance with the School's social media guidelines and best practices with colleagues across the School
Use Sprout social to create and schedule posts across the School's social media channels for an audience of over 600,000 followers
On a daily basis, review social listening information and incoming tagged messages to surface key content about the School and its affiliates
Assist in marketing of signature School events; work with colleagues on the IT team to coordinate and monitor livestreams for such events (Facebook Live and YouTube); create pre-event promotion posts leveraging existing design work; work with IT video editors on the creation and promotion of post-event clips; create and manage paid posts as needed and provide analytics on their performance
Create monthly analytics reports for the Office of Communications and assist in the analysis of existing social media strategies
Support creation and distribution of weekly and monthly newsletters, as needed
Coordinate with the School's Events team on promoting externally-focused events
Provide general administrative support for members of the Office of Communications and other duties, as needed
Perform other duties as assigned
PLEASE NOTE: The primary work location for this position is Boston, Massachusetts. Until our return to campus, which is still to-be-determined, this interview process and position will be conducted virtually – including virtual interviews, remote onboarding, and remote work. The remote nature of this position is only temporary. Local, on-campus work will be required as a condition of continued employment once the School and this role return to an operational status that supports it.
Harvard University requires pre-employment reference checks and background screenings.
This position has a 90 day orientation and review period.
The Harvard T.H. Chan School of Public Health does not provide visa sponsorship for administrative and staff positions.
The Harvard T.H. Chan of Public Health is dedicated to building a diverse community of individuals who are committed to contributing to an inclusive environment – including fostering respect for all, serving the greater good, and welcoming individuals from diverse backgrounds, experiences, and perspectives. To learn more about the Chan School's mission, objectives, and core values, please visit our website here.
Harvard offers an outstanding benefits package including:
Time Off: 3-4 weeks paid vacation, paid holiday break, 12 paid sick days, 11.5 paid holidays, and 3 paid personal days per year.
Medical/Dental/Vision: We offer a variety of excellent medical plans, dental & vision plans, all coverage begins as of your start date.
Retirement: University-funded retirement plan with full vesting after 3 years of service.
Tuition Assistance Program: Competitive tuition assistance program, $40 per class at the Harvard Extension School and discounted options through participating Harvard grad schools.
Transportation: Harvard offers a 50% discounted MBTA pass as well as additional options to assist employees in their daily commute.
Wellness Options: Harvard offers programs and classes at little or no cost, including stress management, massages, nutrition, meditation and complimentary health services. Harvard access to athletic facilities, libraries, campus events and many discounts throughout metro Boston.
Join the Harvard T.H. Chan School of Public Health to support our mission of health research and education, and to be a part of the oldest institution of higher learning in the country!
Salary Grade: 057
Union: 00 - Non Union, Exempt or Temporary
Bachelor's degree or equivalent experience required
5+ years of related experience required, including in digital communications, online marketing, and/or social media content development, strategy, and management
Experience translating complex content for a wide audience required
Demonstrated knowledge of Sprout or other related social media management tools required
Bachelor's degree in marketing, communications, public relations, journalism, English, or a related social science preferred
Experience and expertise in various social media platforms, including but not limited to Facebook, Twitter, YouTube, Instagram, and LinkedIn strongly preferred; knowledge of WordPress a plus
Experience with content related to public health, life sciences, or social sciences preferred; experience working in higher education (including at a graduate school) a plus
Video and photo editing skills preferred; experience with Photoshop, Illustrator, Premiere, Canva, Later, and Google Analytics preferred
Experience understanding and adapting to a changing social media landscape, including learning new platforms; tech-savvy and well versed with computer applications; familiarity with best practices in online content strategy and creation preferred
Excellent writing skills and experience writing clear, engaging content appropriate for different platforms and audiences preferred; working knowledge of AP style a plus
Strong interpersonal and organizational skills; experience working independently and in a team; demonstrated experience thinking critically and analytically, and exercising sound judgment and discretion; experience working under pressure in a fast-paced environment, setting priorities among multiple tasks, and consistently meeting deadlines, particularly those requiring a quick turnaround; experience thinking strategically and see the big picture while keeping a close eye on the details preferred
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Internal Number: 53871BR
About Harvard University T.H. Chan School of Public Health
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.