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Associate Social Manager
Social initiative campaignDevelop seasonal social campaign initiatives under overall social team strategic objective.Manage social agencies to execute impactful social content, manage qualitative social campaigns, deliver monthly social calendar.[The Red Platform]Develop social platform's strategy and plan, including content plan, annual calendar, engagement activation.Manage official account, fans engagement and setting annual objective.Work with CI team to moniter and generate social buzz based on engagement on social platforms.[Douyin and short video platforms]Upgrade annual content management strategy for the shortvideo platforms: focus on Douyin as a leading p


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