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Collective Bargaining Unit: California State University Employees Union (CSUEU) – Unit 9
Classification: Public Affairs/Communication Specialist I
Classification Salary Range: $2,923- $5,283 per month
Anticipated Hiring Range: $4,000 - $4,583 per month
Work Hours: Monday – Friday, 8:00 a.m. – 5:00 p.m.
Writing samples will be required.
The Department of Strategic Communications (StratComm), in the Office of the President, is Cal Poly Pomona’s central communications office responsible for driving clear, consistent and coordinated brand storytelling. StratComm’s team informs, engages and inspires internal and external audiences to join Cal Poly Pomona in transforming lives through student success. StratComm’s portfolio of responsibilities includes media relations, reputation management, crisis communications, branding, marketing, digital and social media, visual and written storytelling across multiple platforms, executive and internal communications, advancement communications, and graphic design and standards. Learn more and join our team at www.cpp.edu/stratcomm/join-our-team.
Here’s what you can expect on a typical day as a Media Relations Specialist:
Writing for news releases and stories:
Researches, conducts interviews and writes news releases and stories that support Cal Poly Pomona’s key strategic initiatives, unique polytechnic programs, experiential learning and areas where the university is a leader.
Write news releases and stories about student and faculty research and achievements, ways that CPP is a leader or part of a new national or regional trend and other topics of interest to target media outlets.
Contributes additional content to other department projects as assigned.
Media coverage tracking, sharing and reporting:
Assists with media tracking and sharing the best media mentions with the CPP and CSU communities through CPP in the News, with college communicators, News of the CSU and promotion on CPP social media channels.
Experts Guide development:
Assist with the expansion of the Cal Poly Pomona Experts Guide by drafting new faculty and staff profiles, highlighting the subject’s expertise areas and current research in layman’s terms.
Assist with keeping already posted profiles up-to-date by making sure that new publications and grants are added.
Supports Senior Media Relations Specialist in finding interesting stories across the campus, media pitching, reporter and media outlet research, finding sources to respond to media inquiries, providing media relations backup support and other duties as assigned.
Two (2) years of experience working in media relations, public relations communications or journalism.
A graduate degree in a related field may replace one year of work experience.
Freelance writing and working on a high-level college paper or other news outlet may be considered for experience.
Strong writing and verbal communication skills with a solid foundation in spelling and grammar;
The ability to produce clear, interesting stories and news releases; knowledge of the fundamentals of media relations or public relations;
Comfortable with basic phone etiquette;
Attention to detail
Strong people skills, comfortable interviewing faculty, staff, students, alumni and other industry experts as well as interacting with journalists;
Some familiarity with the Southern California, national and higher education media outlets
Ability to handle multiple assignments;
Flexibility to calmly handle changing project priorities;
Ability to exercise sound judgment and handle sensitive information.
The ideal candidate must-be self-driven; detail oriented; have a broad curiosity about the university and its community members; and a positive attitude.
• Ability to write interesting content in different formats for internal and external audiences.
• Ability to establish relationships across the campus with faculty, staff and students.
• Working knowledge of the Southern California, national and higher education media outlets (print,
broadcast and online) and relationships with reporters and editors.
• Experience working in a college or university setting in a position that involves written communication,
public relations or media relations.
• Familiarity with the major social media platforms and experience creating content for at least some of
• Familiarity with the importance of search engine optimization (SEO) in publishing online news stories.
• Spanish language fluency is a plus.
• Experience creating short-form video a plus.
A background check must satisfactorily be completed before a candidate can be offered this position. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current CSU employees who apply for this position. The background check consists of the following: Employment verification, education verification, reference checks, and checks of the following systems and databases: National Social Security Number/Address Locator, Felony/Misdemeanor, National Criminal Database, Federal Criminal, Department of Motor Vehicles, and National Sex Offender Registry.
AFFIRMATIVE ACTION/EQUAL OPPORTUNITY EMPLOYER:
Cal Poly Pomona is an Equal Opportunity, Affirmative Action Employer. The university subscribes to all state and federal regulations and prohibits discrimination based on race, color, religion, national origin, sex, gender identity/gender expression, sexual orientation, marital status, pregnancy, age, disability, genetic information, medical condition, and covered veteran status.
CSU requires faculty, staff, and students who are accessing campus facilities to be immunized against COVID-19 or declare a medical or religious exemption from doing so. Any candidates advanced in a currently open search process should be prepared to comply with this requirement. The systemwide policy can be found at https://calstate.policystat.com/policy/9779821/latest/
The California State University (CSU) system is a network of twenty-three public universities providing access to a quality education through the support of California taxpayers. Part of CSU’s mission is to prepare educated, responsible individuals to contribute to California’s schools, economy, culture and future. As an agency of the State of California, the CSU’s business operations almost exclusively reside within California. Effective January 1, 2022, the CSU Out-of-State Employment Policy prohibits hiring employees to perform CSU-related work outside California. Questions regarding the CSU Out-of-State Employment Policy, please contact Cal Poly Pomona Employee/Labor Relations & Compliance at email@example.com
Cal Poly Pomona hires only individuals lawfully authorized to work in the United States. In compliance with state and federal crime awareness and campus security legislation, including The Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act, California Education Code section 67380, and the Higher Education Opportunity Act (HEOA), the Cal Poly Pomona Annual Security and Fire Safety Report is available at: https://www.cpp.edu/campus-safety-plan.shtml
Cal Poly Pomona is a smoke and tobacco-free campus. Please refer to the link below for policy information.
The person holding this position is considered a 'mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment. http://www.calstate.edu/eo/EO-1083.html
Cal Poly Pomona consistently ranks among the best universities in the country when it comes to quality education, affordability and career prospects for graduates. As an inclusive polytechnic university, we cultivate success through experiential learning, discovery and innovation. U.S News noted Cal Poly Pomona was eighth most diverse among regional universities in the West and tenth most diverse in the nation. Nowhere else can students ride an Arabian horse, practice on a Steinway piano, bring a new product to market, and build a liquid-fueled rocket.
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