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Senior Communications Specialist - The Fletcher School
Location: Medford, Massachusetts
Internal Number: 17702
The Fletcher School is the United States’ first professional graduate school of international affairs. Since 1933 Fletcher’s multi-disciplinary education in international relations, law, and business, has prepared the world’s leaders to become innovative problem-solvers in government, private sector, and non-governmental organizations. The Fletcher School seeks to fulfill its mission in the most environmentally sensible way possible. The Fletcher School supports work-life balance.
What You'll Do
Candidates must submit writing samples along with their resume and cover letter.
The Senior Communications Specialist is responsible for preparing and publishing web-based content for the Fletcher website that supports and advances the school’s content and marketing strategy. This will include both telling the school’s stories and keeping school’s information current, accurate and complete, and helping to produce necessary supporting multimedia (photography, video, etc).
Content Collaboration: Work with CPRM team members and other school staff to identify, plan, and prepare content for the website as part of the team responsible for executing the school’s overall content strategy (social media distribution, newsletter, website) in the context of Fletcher’s new brand voice. Provide feedback and ideas regarding the strategic use of multimedia to add value to the website content.
Content Development: Contribute new content ideas- with respect to both subject matter and format, for consideration, leveraging relationships around and familiarity with the school, its marketing objectives, and those of its research centers and administrative units.
Content Creation: Write, edit and publish short and long form content and supervise preparation/selection of needed supporting multimedia for appropriate content channels (website blogs or pages, website news features, administrative information, etc). Ensure quality and technical and web standards are met for all written content, that the content reflects the school’s new brand voice, and that it is optimized for SEO and overall web performance.
Content Management: Make SEO technical and content adjustments as needed; assist with/ contribute guidance to the development of new asset management systems and processes (such as photography inventory) designed to best support the school’s evolving needs.
What We're Looking For
Knowledge and experience typically acquired through the completion of an Associate's degree and a Minimum 3-5 years of website content creation experience with a demonstrated understanding of SEO and web optimization.
Ability to work collaboratively on multiple projects simultaneously.
Ability to work in a fast-paced environment and under tight deadlines.
Tufts is a leader in American higher education, distinctive for its success as a moderately sized university that excels at research and providing students with a personal experience. Our unique combination of research and liberal arts attracts students, faculty and staff who thrive in our environment of curiosity, creativity and engagement.
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