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We are seeking a Communications Specialist who is an integral member of the Public Relations and Marketing team at the Johns Hopkins Center for Communication Programs (CCP), the largest center housed at the nation's premiere school of public health, the Johns Hopkins Bloomberg School of Public Health (BSPH).
The Communications Specialist at CCP is responsible for independently creating content for and managing the center's social media sites, writing and editing for multiple formats, producing multimedia content and other support as needed. This position has high visibility to CCP's leadership team and the ideal candidate is a motivated self-starter and strategic thinker, with a keen understanding of public relations and marketing tactics, particularly in a public health or scientific setting. Strong writing and visual design skills a must, with experience in public health preferred.
Specific Duties & Responsibilities:
Provide day-to-day management and development of written and visual content for CCP's primary social media channels: Facebook, Twitter, Instagram, LinkedIn, YouTube and more, with a push for greater accessibility, including alt text and thorough descriptions.
Create social media strategy to meet public relations and marketing goals with an emphasis on audience growth and development, generating regular metrics reports analyzing performance.
Develop campaigns and brainstorm engaging content for diverse audiences reached by CCP including but not limited to: donors, staff, media, affiliated and unaffiliated friends, advocates, sponsors, partners and supporters of the center and health communication overall.
Act as a center-wide resource for social media strategy and implementation.
Create and manage the occasional paid ad campaign, targeting specific audience(s).
Identify new channels for innovative dissemination and promotion of project materials, experts, events, products.
Promote visibility of CCP success stories, events, programs, products, staff through a variety of approaches, both digital and print.
Stay abreast of relevant global health news, developments and events and keep project staff up to date as needed.
Develop and post content to CCP's blog and website, and working with staff to identify compelling stories and adapt them to social media. May include writing, editing, graphic design, photography, videography and other media formats.
Maintain consistency of CCP brand across platforms, including the development and updating of flyers, PowerPoint templates, graphics for email marketing and more.
Handle internal communications by soliciting content from project teams to support public relations and marketing efforts.
Update and maintain public relations/marketing calendar of conferences, world theme days, project initiatives, meetings and other related events.
Help create content for and leverage social media channels to grow CCP's reputation as a leader in the field of social and behavior change communication, visibility of the field itself, audience engagement and CCP mailing list.
Liaise with CCP projects to coordinate event promotion and content uploads, including maintaining CCP's YouTube and playlists.
Support CCP conference and event planning/participation, including spearheading the upcoming Social and Behavior Change Communication Summit social media content plan, social media toolkits, driving user-generated content and more.
Participate in monthly gatherings of social media staff from across JHU and BSPH.
Other duties may be assigned.
Minimum Qualifications (Mandatory):
Bachelor's Degree in related field such as Communications, Journalism, or Creative Writing.
Two years of marketing, communications or public relations agency work experience.
Advanced degree may substitute for required experience, to the extent permitted by the JHU equivalency formula.*
Able to travel internationally, as needed.
* JHU Equivalency Formula: 18 graduate degree credits (semester hours) may substitute for one year of experience. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.
** Applicants who do not meet the posted requirements but are completing their final academic semester/quarter will be considered eligible for employment and may be asked to provide additional information confirming their academic completion date.
Special Knowledge, Skills & Abilities:
Prior experience with digital/social media strategy desired. Familiarity with AP style. Have working knowledge of graphic design, photo and video editing software, preferably Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere Pro, After Effects).
Ability to identify a center-wide need and take initiative, collaborating with other teams when needed.
Ability to quickly learn new subjects and absorb new information.
Sensitive to culturally appropriate language. Experience making technical subjects accessible for lay audiences. Keen eye for detail and organization.
Experience with website maintenance, SEO, SEM, email marketing strongly desired.
Knowledge of WordPress, Google Analytics, and Mailchimp preferred.
Illustration, animation, and/or motion design skills a plus.
Classified Title: Communications Specialist Role/Level/Range: ATP/03/PB Starting Salary Range: Commensurate with experience Employee group: Full Time Schedule: M-F, 8:30-5 Exempt Status: Exempt Location: JH at 111 Market Place Department name: Ctr for Communication Programs CCP Personnel area: School of Public Health
Please refer to the job description above to see which forms of equivalency are permitted for this position. If permitted, equivalencies will follow these guidelines: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.
The successful candidate(s) for this position will be subject to a pre-employment background check.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the Talent Acquisition Office at email@example.com. For TTY users, call via Maryland Relay or dial 711. For more information about workplace accommodations or accessibility at Johns Hopkins University, please visit accessibility.jhu.edu.
The following additional provisions may apply, depending on campus. Your recruiter will advise accordingly.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
Note: Job Postings are updated daily and remain online until filled.
Johns Hopkins University remains committed to its founding principle, that education for all students should be grounded in exploration and discovery. Hopkins students are challenged not just to learn but also to advance learning itself. Critical thinking, problem solving, creativity, and entrepreneurship are all encouraged and nourished in this unique educational environment. After more than 130 years, Johns Hopkins remains a world leader in both teaching and research. Faculty members and their research colleagues at the university's Applied Physics Laboratory have each year since 1979 won Johns Hopkins more federal research and development funding than any other university. The university has nine academic divisions and campuses throughout the Baltimore-Washington area. The Krieger School of Arts and Sciences, the Whiting School of Engineering, the School of Education and the Carey Business School are based at the Homewood campus in northern Baltimore. The schools of Medicine, Public Health, and Nursing share a campus in east Baltimore with The Johns Hopkins Hospital. The Peabody Institute, a leading professional school of music, is located on Mount Vernon Place in downtown Bal...timore. The Paul H. Nitze School of Advanced International Studies is located in Washington's Dupont Circle area.
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