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25% Planning and implementation of marketing campaigns, presentations, publications, web design, social media, and promotional efforts.
Responsible for department promotion and marketing efforts, as well as web content development and maintenance, for Reeve Union/University Dining. This includes development and implementation of an overall vision for the on-going promotions and publications, and development of an image that is consistent with University standards.
Coordinates messaging for the department, prepares and coordinates presentations, displays and messaging, and other campus presentations.
Coordinates purchasing of promotional/printed items for the department.
Maintains, monitors and establishes social media outlets for Reeve Union, as well as other interdepartmental social media.
Consults in partnership with contracted campus food service, campus vending, and other contractors in their efforts to promote their services within the scope of Reeve Union/University Dining responsibilities on campus.
Maintains a collaborative and proactive working environment between the department and its contractors.
Develops a collaborative working relationship with University Marketing (UMC) to assist in promoting Reeve Union events.
25% Oversight of Copy This!!
Supervises retail operations of print shop in Reeve Union including student managers and staff
Develops and manages policies, processes and procedures
Sets annual prices and prepares quotes for special projects
Oversees campus chargeback/billing processes for departmental/on-campus projects
Prepares and monitors area budget
Works with vendors to procure and maintain equipment and inventory; handles purchase orders and payment of invoices
Coordinates marketing efforts to promote CopyThis!! services
20% Coordination and oversight of assessment, market research, surveys, and other research.
Use a variety of methods to assess the effectiveness of Reeve programs/services and to complete market research for the department upon request, e.g., compiles focus groups, building traffic counts, customer counts, and satisfaction surveys, followed by market research analysis to determine the needs of the department.
Coordinates and administers the EBI, a web-based benchmarking survey, and other assessment instruments on a regular basis.
Works with colleagues to analyze and organize this information to make and distribute data driven decisions.
20% Supervision of the Student Marketing & Design Team
Supervises and manages the work of the Student Marketing and Design Team, consisting of marketing assistants, web designer, marketing coordinator, videographer, and graphic designers.
Manages departmental project requests for advertising, news releases, publications, graphic design projects, web page design, electronic and new media marketing, social media, video marketing, market research, consultation on advertising campaigns, and other marketing tasks.
Prepares and monitors area budget and completes any on-campus chargebacks/billing.
10% Miscellaneous duties
Incorporate and support principles of diversity and equity and inclusion
Assist with major campus events and/or serve on campus committees
Represent Reeve Union at various campus and community events
Remain abreast of new concepts, practices, theories, trends and issues in the college union
Actively participate in professional organizations as appropriate
Serve as a positive team member, supporting and assisting at other Reeve Union events and activities as needed
Miscellaneous duties related to Reeve Union/University Dining
Perform other duties as assigned by the AVC for Campus Life
Successful candidates who are invited to campus for on-campus interviews will be expected to provide a professional portfolio (physical or electronic) with examples of past work in marketing campaigns, web design, or graphic design.
Demonstrated commitment to diversity, equity and inclusion
Supervisory experience managing the work of others, or advising staff or students
Excellent verbal and written communication skills
Excellent customer service skills
Experience with management, and/or promotion of events and celebrations
Experience with social media management and content creation
General knowledge of web and graphic design
Working knowledge of Adobe software including InDesign, Illustrator and Photoshop.
Bachelor’s degree in business, marketing, public relations, communications, higher education administration or related field
Demonstrated work in a team focused environment, particularly in the area of Graphic Design, Marketing or a related field
Demonstrated understanding of college students and the college environment, which may include new approaches to marketing, utilizing technology, web-based media, and social media
Knowledge and ongoing engagement with diversity – in people, projects, or communities.
Experience working with print media and/or within a print production area
Demonstrated experience with outreach to the community, collaborative efforts, and relationship-building skills
Extensive demonstrated experience with Adobe software
Experience with research, design/development, implementation, and analysis of a variety of market research projects, marketing plans and assessments
Experience with budget development and financial management
The University of Wisconsin Oshkosh (UWO) is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained faculty and staff. We strongly encourage women, minorities, people with disabilities and veterans to apply. UWO, in compliance with applicable laws and in furtherance of its commitment to fostering an environment that welcomes and embraces diversity, does not discriminate on the basis of race, color, national origin, religion, sex, sexual orientation, gender identity/expression, disability, or protected veteran status.
Diversity drives innovation, creativity, and progress. At the University of Wisconsin Oshkosh, the culture, identities, life experiences, unique abilities, and talents of every individual contribute to the foundation of our success. Creating and maintaining an inclusive and equitable environment is of paramount importance to us. This pursuit prepares all of us to be global citizens who will contribute to the betterment of the world. We are committed to a university culture that provides everyone with the opportunity to thrive.
UWO provides reasonable accomm...odations to qualified individuals with disabilities who are employees or applicants for employment. Employment opportunities will not be denied because of the need to make reasonable accommodations for a qualified individual with a disability. If you need assistance or accommodation in applying because of a disability, please contact firstname.lastname@example.org or 920-424-1166. This job announcement and other material on this site will be made available in alternate formats upon request to an individual with a disability.
Confidentiality of Applicant Materials
UWO is a State agency and subject to Wisconsin's Open Records Law. UWO will not, however, reveal the identities of applicants who request confidentiality in writing except as may be required by Wisconsin's Open Records law. In certain circumstances, the identities of "final candidates" and/or the identity of the appointed applicant must be revealed upon request.
CBC & Reference Check Policy
All candidates for employment are subject to a pre-employment screening which includes a criminal background check, work authorization, and verification of education. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.
The University of Wisconsin Oshkosh does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term.
Annual Security and Fire Safety Report (Clery Act)
For the UWO Annual Security and Fire Safety Reports (i.e., Clery Report), which includes statistics about reported crimes and information about campus security policies, see https://uwosh.edu/police/, or call UWO Police Department, at (920) 424-1212 for a paper copy.
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