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This position will work a hybrid schedule which includes a combination of working both onsite at Moores Cancer Center and remote.
The Moores Cancer Center (MCC) is one of just 53 National Cancer Institute (NCI) designated Comprehensive Cancer Centers. This designation is reserved for cancer centers with the highest achievements in cancer research, clinical care, education, and community contributions. As such, MCC ranks among the top centers in the nation. MCC strives to stay at the forefront of emerging cancer research in a patient-centric environment with the goal of reducing cancer's burden on San Diegans.
MCC's mission is to transform cancer care in our catchment area and beyond by driving exceptional scientific discoveries, and innovations in prevention, detection, care, and training. MCC will make a global impact on improving health by reducing cancer burden through accelerated discovery and translation, compassionate and interdisciplinary care, education and community engagement, with the foundation of our core values - Excellence, Innovation and Risk-Taking, Collaboration, Diversity and Service.
The Marketing & Communications Manager (MCM) contributes to and implements a comprehensive communications strategy across the MCC's social media channels (Twitter, Instagram, Facebook, LinkedIn, YouTube, etc.), website and digital newsletters to build the reputation and position of MCC's research and research impact by communicating to the research members of MCC, the community partners, donors, San Diegans, and pan-US research partners the opportunities for collaboration, funding, and successes of the MCC. Working closely with the Director, Executive Director, and MCC members and leaders in addition to UCSD Health Marketing and Communications colleagues, this position will plan and develop content to ensure that internal and external communication manage, maintain, and grow our social media channels, online presence, and written communications and branding.
The Marketing & Communications Manager oversees marketing, communications (internal and external relations), and branding efforts to enhance visibility and reputation of the center by highlighting the exceptional research efforts. The incumbent guides the weekly communications to researchers across UCSD, SDSU, LJI, VA, and Rady Children's Hospital informing them of research seminars, collaboration opportunities, presentations, and funding opportunities.
This position provides day-to-day management and direction of the MCC's strategic communications program, website, mass email database and email marketing, social media presence, communication needs/efforts, and creation and placement of branded materials.
The incumbent will work with UCSD Health Marketing and Communications to create, edit, update and integrate digital data for managed websites and related functions. They are responsible for regular posting of news, content and campaigns on the institution's social channels, maintaining a cross-channel content calendar, posting the right content at the right time and on the right platform to maximize engagement. This position builds and nurtures online communities, actively engages with users, and implements processes and procedures to regularly test, analyze and improve digital engagement.
The incumbent is an expert when it comes to the latest social platforms, tools and technologies. They drive social media efforts, stay on the leading-edge of trends and technologies, are creative content creators, and advocate for new approaches that advance communications objectives. The incumbent also possesses excellent writing skills to translate scientific concepts in an engaging way.
Seven years of related experience, education/training, OR a Bachelor's degree in related area plus three years of related experience/training.
Knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and most appropriate and effective applications. Thorough expertise and proficiency in digital media content creation and administration. Demonstrated experience developing creative, engaging, strategic content across a variety of social media platforms.
Knowledge and understanding of technical applications to effectively direct technical staff, or personally perform technical work, including design
UC San Diego is an academic powerhouse and economic engine, recognized as one of the top 8 public universities by U.S. News and World Report. Innovation is central to who we are and what we do. Here, students learn that knowledge isn't just acquired in the classroom - life is their laboratory. UC San Diego's rich academic portfolio includes six undergraduate colleges, five academic divisions and five graduate and professional schools. The university's award-winning scholars are experts at the forefront of their fields with an impressive track record for achieving scientific, medical and technological breakthroughs.
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