The USC Viterbi School of Engineering is hiring a ‘Corporate and Professional Recruitment Manager" for the Office of Admission and Student Engagement. Under the direction of the Associate Dean for Corporate Engagement and Programs, the individual will implement marketing strategies for the Corporate and Professional Program audiences. Audiences include working professionals, active-duty military, and veteran students seeking engineering graduate degree and continuing education programs.

Primary Responsibilities Include:

The Corporate and Professional Recruitment Manager will create and implement marketing strategies designed for the recruitment and conversion of the audiences previously referenced. The majority of students are pursuing their engineering graduate programs fully online via DEN@Viterbi. The individual will also support the ongoing efforts within Corporate and Professional Programs, which encompasses non-degree and degree programs. 

The incumbent will: 

• Present regular information sessions to prospective students in graduate engineering programs.

• Plan recruitment events (both on and off-campus), participate in on-site visits to corporations, trade shows and other venues to promote the various programs (travel required)

• Measure the effectiveness of events and activities by conducting feedback analysis (surveys, etc.), planning for continuous improvement.

• Manage the design and development of online and print communications; public relations; and overall brand strategy for Corporate and Professional Programs

• Participate in the development and detailed implementation of marketing and enrollment goals, objectives, plans and strategies. 

• Perform industry research, conduct competitive benchmarking and SWOT analyses, and comprehensive surveys to identify market needs.

• Based on market needs, assist in the development of new programs by working with engineering departments, faculty, alumni, current students and other resources 

• Create, maintain, and conduct analytic reporting across multiple data sources, and extract critical insights for future marketing campaign development.

• Manage the tactical day-to-day marketing operations, special corporate events, and continuing education programs. 

• Co-lead the coordinated conversion efforts for admitted target student populations.

• Serve as point of contact for any general program inquiries, both degree and non-degree programs

• Engage with corporations, schools, alumni and engineering industry trade partners to promote the various educational programs.

• Represent the university at various University events. 

• Supervise student employees (as needed) 

• Performs other related duties as assigned or requested. The university reserves the right to add or change duties at any time.

Job duties may be added or modified as needed. 

Diversity, equity, and inclusion are central to the mission of the USC Viterbi School of Engineering. Viterbi staff are expected to facilitate a culture of support and service, to model civility and respectful engagement at all times, and to maintain the highest ethical standards and to maintain strict confidentiality across all facets of their work. 

Additional Information: 

This is a hybrid position. The Corporate and Professional Recruitment Manager will be expected to work onsite for three days per week. Daily schedule may change due to recruitment activities and event travel.

The annual base salary range for this position is $75,618.73 - $84,113.07. When extending an offer of employment, the University of Southern California considers factors such as (but not limited to) the scope of responsibilities of the position, the candidate’s work experience, education/training, key skills, internal peer equity, federal, state, and local laws, contractual stipulations, grant funding, as well as external market and organizational considerations. 

Skills and Qualifications: 

Minimum Qualifications:

Minimum Education: Bachelor's degree. Combined experience/education as substitute for minimum education

Minimum Experience: 3 years Combined education/experience as substitute for minimum experience

Minimum Field of Expertise: Thorough knowledge of marketing and business management. Knowledge of the

principles, practices, concepts and methodology of marketing. Demonstrated verbal and

written communication skills.

Preferred Qualifications:

Preferred Education: Master's degree

Preferred Experience: 3 years

• Required proficiency with Microsoft Office and database systems. Familiarity with the Adobe Suite (Illustrator, Photoshop, etc.), CRM Systems, Salesforce, and email communication software are a bonus.  

• Creative, proactive individual who is able to work in a fast-paced environment. 

• Ability to travel regularly for information sessions and events. 

• Excellent written and verbal communication skills.

• Experience in developing SEO guidelines based on analytics, search results, and value propositions. Ensure all campaigns are optimized accordingly.

• Experience developing and managing digital marketing plans and campaigns that incorporate social media (paid and organic).

• Understanding of Google Ads, affiliate advertising, and social media advertising, including (but not limited to) LinkedIn.

• Strong project management, multitasking, and decision-making skills.

• Metrics-driven marketing with an eye for creativity.

• Embrace and research new media technologies to enhance and streamline processes and increase marketing reach.

Required Applicant Documents:

A resume/CV and a cover letter are required. Please feel free to upload your application materials in a single document. 

USC and the Viterbi School:

The University of Southern California (USC), founded in 1880, is in the heart of downtown L.A. and is the largest private employer in the City of Los Angeles. As an employee of USC, you will be a part of a world-class research university and a member of the “Trojan Family,” which is comprised of the faculty, students, and staff that make the university what it is.

Founded in 1905, the USC Viterbi School of Engineering is named for Andrew Viterbi who developed an algorithm to connect the world’s citizens. Similarly, the school, located in Los Angeles, a global center for arts, technology and international business in the heart of the Pacific Rim, is a hub for entrepreneurship that connects students from 64 countries.

USC Viterbi is a pioneer in restoring sight to the blind; restoring memory to sufferers of Alzheimer’s; and socially assistive robots to aid seniors with stroke or children with autism. It is the home of the first operational quantum computing center in academia. Our alumni include Neil Armstrong, first human on the moon; A.C. Mike Markkula, co-founder of Apple; and Wanda Austin, former CEO of the Aerospace Corporation.

The USC Viterbi School is consistently ranked among the top graduate programs (U.S. News and World Report). Under the leadership of Dean Yannis C. Yortsos, the school helped re-imagine the 21st century engineer, pioneering the Grand Challenge Scholars Program in schools across the globe. Our mission is to serve California, the nation and the world. At USC Viterbi, we call this the enabling power of Engineering+.

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About University of Southern California (USC)

USC is the leading private research university in Los Angeles—a global center for arts, technology and international business. With more than 47,500 students, we are located primarily in Los Angeles but also in various US and global satellite locations. As the largest private employer in Los Angeles, responsible for $8 billion annually in economic activity in the region, we offer the opportunity to work in a dynamic and diverse environment, in careers that span a broad spectrum of talents and skills across a variety of academic and professional schools and administrative units. As a USC employee and member of the Trojan Family—the faculty, staff, students, and alumni who make USC a great place to work—you will enjoy excellent benefits, including a variety of well-being programs designed to help individuals achieve work-life balance.

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