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We're looking for a talented, curious writer who's brimming with great ideas to join our talented marketing team. You'll take the lead on a wide variety of writing projects from advertising copy and web content to magazine articles and scripts. We're looking for someone who can write for multiple audiences and who has impeccable proofreading skills.
With direction from the Director of Marketing and Media Relations, the position is the primary writer on the team. They will create content for the College, Foundation and President's Office that conveys and strengthens Delta's brand and communication strategy. This includes feature articles, advertising copy, electronic newsletters, speeches, web pages and social media posts. The materials must be written for a variety of target audiences across many communication platforms, requiring the ability to write in different styles. This individual will lead projects such as the Foundation e-newsletters, the Journeys magazine and key scripts/speeches.
ESSENTIALDUTIESANDRESPONSIBILITIESINCLUDEBUTARENOTLIMITED TO THEFOLLOWING:
Serve as the lead writer within the marketing team. Develop story ideas, write and edit content for the College and Foundation's promotional materials, which could include: magazines, direct mail, press releases, presentations, emails, videos, speeches, web pages and brochures. Write and manage production of the semi-annual Delta College Foundation news magazine, Journeys, which is mailed to donors and alumni. Work with the President's Office to write, proofread and prepare speeches, presentations and communications for the President. Suggest new content topics and outlets in response to evolving audiences and markets. Function as the College's grammar expert striving to safeguard all content is distributed without errors.
Write and create electronic newsletters to promote Delta College to key audiences. Write messages and post electronic copy to the Delta College website and/or social media sites. Assist the Marketing department in writing maintenance of other public website pages. Write all recruiting copy – viewbooks, brochures and campaign materials. News articles and press releases.
Develop a network of faculty and staff to identify good student stories, but also work independently to research student and alumni success story candidates. Interview students, alumni and donors to uncover interesting and persuasive stories.
Proofread letters and biographic sketches of donors for the Foundation's development efforts. This includes supporting the Graduate Student Award event coordinators by proofreading student biographies for the speech and coordinating with the Foundation Office and Marketing to produce the event program and press release. Support all Foundation Office communication efforts as needed.
Assist the Director of Marketing with media relations. Serve as a backup to field media inquiries, pitch stories, provide information and coordinate media visits, this will include attending an occasional Board meeting. Assist the Director of Marketing with the Dateline Delta public TV program. Generate story ideas, schedule interviews, conduct (off-camera) interviews, develop and proofread scripts and on-air
Successful candidates must demonstrate experience, skills, and commitment to fostering an environment of diversity in student, faculty and staff.Delta College, established in 1961, offers 150 transfer and career certificate and associate degree programs, and enrolls nearly 11,000 students each semester at its main campus and three learning centers.Delta College enjoys a reputation as one of the nation’s leading community colleges. Contributing factors to this achievement are its enduring commitment to excellence, passion for innovation and focus on people. Those values can be seen in its AQIP Higher Learning Commission accreditation, charter membership in the National League for Innovation, Achieving the Dream participation, environmental stewardship and unique shared governance system.The College’s service area is comprised of Bay, Midland and Saginaw counties, each with its own appealing personality and features, located adjacent to Lake Huron in mid-Michigan. Delta College - one of America's leading community colleges!
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