The Vice President, External Communications will oversee and enhance our organization's reputation across various channels. This is a pivotal role to shape the organization’s public image and brand perception by developing and implementing strategic initiatives to build and safeguard corporate reputation while mitigating risks. Essential Job Functions: Strategic Communications Planning The VP Reputation Management will lead the development, implementation and execution of strategic communication initiatives to enhance BSMH’s reputation, engage stakeholders and drive awareness of key initiatives and services; aligning all brands that sit under the Bon Secours Mercy Health corporate entity. Key functions within this role includ