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Details
Posted: 05-Sep-24
Location: Baltimore, Maryland
Salary: Open
Internal Number: 7155
Job Responsibilities
- Produce original written content, including online announcements, web feature stories, and other content for distribution via a variety of channels, including digital, print, video, audio, and social media. This may require conducting research and interviewing subjects.
- Establish and maintain relationships with partners across the University community and externally to amplify content through a broad network.
- Generate and edit content in collaboration with students, alumni, faculty, and others for the website, University publications, or other channels.
- We collaborate with team members, serve as interviewers/producers for video interviews, coordinate logistics, prepare questions for experts, and conduct interviews.
- Monitor social media daily, identifying news that merits amplification, identifying potential issues or opposing brand challenges, and responding to inquiries.
- Work closely with departments to ensure proper content and messaging are executed online.
- Conduct weekly editorial meetings to collect ideas from team members, overseeing the editorial calendar.
- Develop comprehensive statistical and narrative reports and perform other duties as required.
- Contribute to a positive, collaborative work environment and use resources effectively to minimize turnaround time without compromising quality.
- Will be on-call periodically during early morning hours, evenings, weekends, and holidays. You may be required to work from home or other off-site locations.
- Demonstrate cross-platform digital knowledge, including social media, web design, mobile technologies, online and social advertising, etc.
- Monitor social media analytics and conduct weekly reporting across every social channel to ensure KPIs are met and to make recommendations for optimizations.
- Work with the PR team to address and/or respond to crisis communication needs.
About Morgan State University
Morgan State University is the largest historically black college (HBCU) in Baltimore, Maryland and is Maryland's designated public urban university. Our University offers a dynamic and vibrant environment that encourages a culture of contribution and collaboration. We are always looking to expand our network of professionals who are committed to excellence and strive to provide the best environment for our students.
https://careers.journalists.org/jobs/20497546/communications-social-media-specialist
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