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Social Media Director
Responsibilities Oversee the Daily Beast’s social media team as the editors craft posts and sells across established and emerging social platforms. Strategize on maintaining loyal readership with an eye toward growing new, dynamic audiences both on current and new platforms. Stay abreast of algorithmic shifts and publisher/social industry trends. Put strategy into action through A/B testing with creative, nimble efforts across platforms. Develop social campaigns aimed at growing audience, increasing engagement and ultimately driving increased traffic to the website. Provide direction to social media editors to ensure successful campaign execution. Work closely with The Beast’s teams in New York and Washington,
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