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Working/Functional Title Social Media Manager Position Summary Michigan State University has a strong social media presence with several channels being nationally recognized for community engagement. The Social Media Manager provides assistance and support for MSU’s flagship @michiganstateu accounts; publishes and tags social media content; engages with audience by responding to questions, replying to comments and managing the community; and plans, coordinates and/or produces and posts content for social communications. This position also uses listening to identify brand-aligned content ideas and conversation topics that make sense for MSU to be a part of on social and investigates best practices at other universities to see what content, platforms and strategie
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