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Occupational Category (Staff Positions Only): Professional
Hiring Salary: Monthly-Staff
Department: Office of the Dean - College of Arts & Media
Bachelor's degree in marketing, communication, public relations, or a related field. Two years of experience in marketing, communications, or a related field. A combination of education, experience, and training that would produce the required knowledge and abilities could be considered.
Nature & Purpose of Position/Usual Duties:
Engages in moderately complex managerial tasks, focusing on the development, creation, and execution of marketing and communication strategies for the College of Arts and Media (CAM). Directs the promotion of public events, exhibits, performances, projects, and activities through various channels, including social media, multi-channel marketing, and advertising. Formulates comprehensive marketing and communication plans for the academic units.
Primary Responsibilities (Staff Positions Only):
Manages the marketing and communications processes to promote events and activities within the College of Arts and Media (CAM), collaborating with academic units. Oversees the activities of the communication staff, establishing goals and objectives, and developing and approving schedules, priorities, and standards for achieving these goals. Plans, implements, coordinates, and evaluates policies and procedures, ensuring compliance with university branding guidelines, document workflow, and deadlines. Identifies areas of needed change and makes recommendations to improve operations within the marketing and communications function. Coordinates and evaluates activities within the division, monitoring budget expenditures and ensuring efficient resource utilization. Works closely with key University stakeholders, including Integrated Marketing and Communications, to align strategies with university goals. Provides occasional assistance with event support and performs other duties as assigned. Collaborates with the Director, leadership, staff, and university partners to formulate and execute marketing and communication strategies, goals, and objectives aimed at showcasing and elevating the college's public events and activities. Leads the development and maintenance of all college communications, encompassing emails, news articles, website content, programs, brochures, blog posts, social media, press releases, advertising, and other materials and initiatives. Fosters seamless and effective communication efforts across the University by working closely with the Integrated Marketing and Communications division and college communications representatives. Drives the creation of high-quality content in various engaging formats, ensuring alignment with the SHSU brand. Offers writing and editing support to college staff and leadership. Mentors and supervises student interns involved in various communication tasks, including social media, copywriting, website development, and others as required. Establishes and monitors metrics to assess the success of communication initiatives, preparing comprehensive reports for the Director, leadership, and relevant stakeholders. Evaluates the effectiveness of campaigns and projects, seeks feedback from the Director and stakeholders, and implements improvements in future communication projects. Performs other related duties as assigned.
About Sam Houston State University
For more than 140 years, Sam Houston State University has been preparing students for meaningful lives of achievement. Its motto, "The measure of a Life is its Service," resonates among its 22,000 students, eight colleges and well beyond its historical roots through research, creative endeavors, service learning, volunteering and more.
SHSU is an inclusive institution whose mission is to provide high quality education, scholarship, and service to students. With over 90 bachelor degrees, 50 master’s, and 11 doctoral programs—including the nation’s first Ph.D. in forensic science, SHSU provides an exceptional college experience for every student: traditional or non-traditional; first generation; international; or online.
Service to self and others is paramount at SHSU and reflected in all university organizations and programs. In fact, the university was named to USA Today’s Top 50 in the U.S. for “commitment to civic engagement and global awareness,” in addition to being classified a "Community Engaged Campus" by the Carnegie Commission on Higher Education. This honor, bestowed to only 311 public institutions nationwide, acknowledges th...e university's significant commitment to service.
Sam Houston State University has a small town feel with large scale opportunities. Located in the Piney Woods region of East Texas, Huntsville provides area residents with a sense of community and belonging, although just an hour drive north of Houston.
SHSU is an Equal Employment Opportunity/Affirmative Action Employer and Smoke/Drug-Free Workplace. All qualified applicants will receive consideration for employment without regard to race, creed, ancestry, marital status, citizenship, color, religion, sex, national origin, age, veteran status, disability status, sexual orientation, pregnancy, or gender identity or expression. Sam Houston State University is an "at will" employer. Employees with a contract will have additional terms and conditions. Security sensitive positions at SHSU require background checks in accordance with Education Code § 51.215. SHSU is committed to promoting a campus culture that embraces diversity and inclusion. The University acknowledges and values our responsibility to cultivate an equitable and inclusive environment where students, faculty, staff, and community recognize the benefits of collaboration and mutual respect through diverse identities and experiences.
Member The Texas State University System
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