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Reporting to the Senior Manager, Social Media and Engagement at Stony Brook Medicine in the Marketing and Communications division, and working with the Office of the Executive Vice President and CEO, the successful candidate will be a creative, enthusiastic storyteller - strategizing and writing, working with the EVP of Health Sciences in the office and in the field, capturing social content as it happens or providing strategy and examples for him to iterate on his own. This individual will collaborate closely with other communications counterparts on events, news announcements, and more. They will have the demonstrated ability to work in a fast-paced, dynamic environment, and have a track record of earning trust and delivering results while working with internal and external stakeholders.
This candidate is a self-starter and leader with meticulous attention to detail and the proven ability to manage multiple priorities simultaneously. They will be organized and motivated to invent, evolve, and activate complex content strategies across multiple channels.
Duties of a Manager, Executive Social Media may include the following but are not limited to:
Set executive social media strategy and develop content that aligns with the goals outlined
Work with Marketing and Comms and other Medicine, University and Health Sciences leaders to shape announcements, news, and priorities for social media
Position the EVP as a thought leader in the industry and as a leader at Stony Brook, producing content that is both peer-focused and student-centric
Continue to build the EVP's social media connections, actively engaging with Stony Brook students, physicians and staff, as well as industry leaders, media outlets and community partners as appropriate
Support the social media presence of other Stony Brook Medicine executives and/or assist with additional social media-related items as needed, including backing up others on the integrated Marketing and Communications digital team.
Translate the passion, personality and point-of-view of leadership into cohesive and compelling messaging and engagement.
Accompany the CEO and leadership at meetings, events and appearances as necessary in support of content development for a range of social channels.
Regularly present strategy, learnings, and recommendations to Senior Manager, Social Media and Engagement and others on the Marketing and Communications team
Using shared tools and workflow, create social media assets, including photo, video, and audio content
Produce social media metrics and reporting that is insightful and actionable, including executive summaries for leadership.
Be a subject matter expert on all things social, inclusive of social listening and data insights
Manage content calendars and workflow from conceptualization, to content creation, to posting, to monitoring and reporting
Four years of experience as a social media strategist/content provider
Demonstrated experience in all platform features within Instagram, Twitter, and LinkedIn
Portfolio of work demonstrating the ability to tell complex stories in relatable terms
Outstanding attention to detail
Excellent written and oral communication skills
Mobile phone content creation
Public relations or executive communications experience
Industry knowledge in healthcare and sustainability
Team player who is willing to roll up their sleeves to get the job done
Creativity and bias for action
Self-motivated individual requiring minimal direction, undeterred by off-hours requests
Special Notes: Resume/CV should be included with the online application.
In accordance with the New York State Department of Health (DOH) regulation that all hospitals and nursing homes "continuously require all personnel to be fully vaccinated against COVID-19," Candidates who are not already partially vaccinated must obtain the first dose of the vaccine within three (3) calendar days of acceptance of conditional job offer and must obtain any subsequent doses in accordance with the vaccine protocol Candidates who are partially vaccinated, but not yet fully vaccinated, must complete their vaccination series within three (3) calendar days of job offer or in accordance with vaccine manufacture protocol, whichever comes later.
The regulation also includes those who may be affiliated with or interact with employees of a hospital or nursing home. The regulation allows for limited exemptions with reasonable accommodations, consistent with applicable law.
Posting Overview:This position will remain posted until filled or for a maximum of 90 days. An initial review of all applicants will occur two weeks from the posting date. Candidates are advised on the application that for full consideration, applications must be received before the initial review date (which is within two weeks of the posting date).
If within the initial review no candidate was selected to fill the position posted, additional applications will be considered for the posted position; however, the posting will close once a finalist is identified, and at minimal, two weeks after the initial posting date. Please note, that if no candidate were identified and hired within 90 days from initial posting, the posting would close for review, and possibly reposted at a later date.
Stony Brook Medicine is a smoke free environment. Smoking is strictly prohibited anywhere on campus, including parking lots and outdoor areas on the premises.
All Hospital positions maybe subject to changes in pass days and shifts as necessary.
This position may require the wearing of respiratory protection, which may prohibit the wearing of facial hair.
This function/position maybe designated as "essential." This means that when the Hospital is faced with an institutional emergency, employees in such positions may be required to remain at their work location or to report to work to protect, recover, and continue operations at Stony Brook Medicine, Stony Brook University Hospital and related facilities.
Prior to start date, the selected candidate must meet the following requirements:
Successfully complete pre-employment physical examination and obtain medical clearance from Stony Brook Medicine's Employee Health Services*
Complete electronic reference check with a minimum of three (3) professional references.
Successfully complete a 4 panel drug screen*
Meet Regulatory Requirements for pre employment screenings.
Provide a copy of any required New York State license(s)/certificate(s).
Failure to comply with any of the above requirements could result in a delayed start date and/or revocation of the employment offer.
*The hiring department will be responsible for any fee incurred for examination.
Stony Brook University is committed to excellence in diversity and the creation of an inclusive learning, and working environment. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, familial status, sexual orientation, gender identity or expression, age, disability, genetic information, veteran status and all other protected classes under federal or state laws.
If you need a disability-related accommodation, please call the University Office of Equity and Access at (631)632-6280.
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