Marketing Coordinator, Social Media Marekting

Job Title: Social Media / Marketing Coordinator

Employment: Full time

About Zagwear: 

Zagwear is one of the world’s leading promotional and brand merchandise agencies.  Headquartered in New York, with offices across the United States, the UK and Hong Kong, our boutique, integrated approach helps our clients drive brand growth and deliver messaging through the power of cutting-edge promotional merchandise and marketing materials.

We are fortunate to work with some of the world’s largest companies and most iconic brands including Facebook, Instagram, Google, General Mills, Nestle, Proctor & Gamble, Disney and BMW.

Position:  As Social Media and Marketing Coordinator, you will focus on creating and executing a marketing and B2B social media plan.  The focus will be centered around creating awareness, building engagement, and increasing followers to our three main social channels, LinkedIn, Facebook, and Instagram.  The right candidate, in time, will also be able to create and post short videos to YouTube and TikTok.  These efforts should also help lead us to new customer and talent acquisitions.

We expect the right candidate to be up to date with the latest digital technologies and social media trends, with a passion for staying connected online and an eye for opportunities to build awareness and support for our business and mission.

In this role you will:

• Manage all social media platforms including Facebook, Instagram, and LinkedIn
• Manage day-to-day community engagement and communication
• Develop engaging content for social posts, content titles and descriptions across each unique social channel
• Develop content for blog posts on our website and social channels
• Procure and post relevant images
• Grow our social media presence by developing content and campaigns that highlight Zagwear’s services, display of previous and current work, and relevant industry news.
• Quickly coordinate content and digital responses at the speed of the news cycle for time sensitive and opportunistic posting
• Display impeccable written communication, creative writing, and organizations skills
• Monitor social media accounts for engagement from social followers, respond to comments and messages received on social media
• Participate in improving our overall community engagement by looking for opportunities to improve our current processes and escalating those to management
• Develop and/or work with leadership team on off-line marketing initiatives

Experience:

• 3-5 years of social media experience in a similar role, internship or university study
• Self-starter, highly motivated, positive demeanor, excellent communicator, and able to juggle multiple assignments simultaneously
• Polished with excellent interpersonal, communication skills and strong verbal and written skills
• Ability to adapt to change and continually evolve skills to meet the ever-changing needs of the company

Compensation and Benefits:

• Ability to work from home
• Discretionary performance bonus
• Salary and compensation commensurate with experience