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University of California Berkeley
Berkeley, California
University of Southern California (USC)
Los Angeles, California
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Audience Specialist
The Connecticut Mirror (CT Mirror) is a local journalism success story with huge momentum and ambitious growth goals. We have an immediate opening for an Audience Specialist who will use a variety of strategies to understand, grow, and engage our audience. The role is part analyst, part strategist, part doer, and part coach. There are five key areas of responsibility: Analytics (25%) Planning Working with the executive leadership and business and membership teams, the audience strategist assists with overall goal-setting for the organization, including the internal and external KPIs for traffic, loyalty, and membership. Assists the managing editor in creating an editorial plan to achieve internal and external KPIs.
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